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12-17-08

General Motors says it won’t renewing its sponsorship with the New York Yankees, the Pittsburgh Pirates and, potentially, the Daytona 500, as it attempts to cut back on advertising and marketing spending. Meanwhile, German automaker Mercedes-Benz says it plans to drop its sponsorship deal with the Milwaukee Brewers.

GM, Mercedes-Benz cut back on sports sponsorships

GM unsure if it will maintain sponsorships for NASCAR and several race tracks

12-12-08

GM rethinks Daytona sponsorship | detnews.com | The Detroit News