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Thread: Lancia Musa (Progetto 848) 2004-2012

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    Lancia Musa (Progetto 848) 2004-2012

    (17/02/2004)

    World premier of Lancia Musa


    The Geneva Motor Show once again proves the ideal setting for Lancia to introduce its latest products. This year, the manufacturer has come up with Musa, a compact MPV that meets the needs of people who love to live life with taste without giving up the pleasure of practicality.
    This new model expresses Lancia's new generosity in terms of features, equipment and good looks - and also the value offered to customers.
    The compact MPV is high and aerodynamic, spacious and flexible. It stands out for its opulent yet subtle elegance and its up-to-date, fine styling. In other words, an ideal place to receive your passengers and make them feel special as they enjoy all the care and attention of a traditional Italian welcome. The car is also reassuring in terms of control and safety, with an interior that is exceptionally welcoming, comfortable, lavish and - above all - extremely roomy.
    This welcoming, sophisticated Lancia Musa is a car to experience rather than drive: 'a deluxe item to experience'. This MPV is an expression of Italian motoring philosophy in that it evokes deep-seated and sincere values typical of Italian hospitality: good taste, warmth and generosity, the satisfaction of people dropping in unannounced, a will to foster intense involvement. All these attributes, unprecedented in a car, make it ideal for long trips but also great around town.
    Our Lancia Musa appeals without ostentation, is able to show personality without exhibitionism and is exclusive but not inaccessible.
    The special marriage between sophisticated exterior style and exclusive technological heritage makes the model a new benchmark in the compact Multi Purpose Vehicle segment. It is a new type of car, designed for all but aimed in particular at those who love wellbeing and rare pleasures, people who are aware of new developments but share a love of good living. The attributes and appeal of Lancia's new compact MPV make it an experience to be savoured, in the same way as an exclusive hotel hideaway or a Tuscan farmhouse.
    Lancia Musa takes its place between the Ypsilon, a slightly non-conformist exponent of the New Dolce Vita, and the Phedra, the car for highly sophisticated multipurpose family living. As protective as it is exclusive, this model is designed for everyone who makes a virtue of hospitality, who sees the art of receiving friends as an essential life skill.
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    Lancia Musa

    The model in brief: guests, not passengers

    The Lancia Musa brings the secrets of an Italian welcome to the world of the motor car: it receives its guests with good taste, warmth and generosity.
    Its shape and features contrive to recreate a typically Italian atmosphere, a magical mix of elegance, informality, effortless attentiveness, luxury and naturalness that puts everyone instantly at ease.
    The Lancia Musa, world-premiered at the recent Geneva Motorshow, is a vehicle that was never intended to fit into any specific category. It looks like a mini but its extra centimetres create a sensation of ease and airiness. It offers all the features and comfort of a higher-category car yet does not occupy the physical (and mental) space of a range-leader. It is modular in design but built for people who love the physical pleasure of conviviality more than the intangible rigour of modular space management.
    The car's very short development time means the Lancia Musa is able to pre-empt the trends of tomorrow as well as the fashions of today. The car is intuitively in line with the ground swell of contemporary taste. Showy luxury cars have had their day and the Lancia Musa, though evidently opulent, eschews pointless ostentation. Rampant consumerism has given way to considered choice and the Lancia Musa, though a sophisticated product, also offers a specific rational appeal. People are again looking for product substance when they make big purchases and the Lancia Musa offers all the value a customer could want at a balanced cost.
    All this - intelligent luxury, content and balance - brings the Lancia Musa closer to the movers and shakers of our generation: the people who make and shape our world today.
    The Lancia Musa is immediately outstanding for its up-to-date finely wrought design that is in keeping with the unmistakable Lancia style of recent years. Yet it saves the very best of itself for its guests: its interior is exceptionally sophisticated and comfortable and offers a wealth of colours and top-quality materials. On the road, it offers a reassuring sensation of control and safety with an extra touch of brio that makes it satisfying to drive over any route, even around town.
    The Lancia Musa is the epitome of good taste in its sophisticated, harmonious shapes, its warm colour combined with elegance, in its top-quality details (such as its grille and two-tone wheels) and exquisite materials (such as leather combined with microfibre). It is the right size for use around town and for longer trips: the vehicle measures just under four metres in length, 1.70 in width and 1.66 metres in height and is bound to become the new benchmark in this particular compact car sector.
    The Lancia Musa is warmth in the sensations it offers its guests: the lightness of its transparent 'GranLuce' roof and the airiness of the interior environment, the pleasing sensations offered by its surfaces and the wraparound comfort of its ergonomic seats. A dual zone climate control system and Bose Sound System (typical Lancia features) make particularly satisfying use of a space that is easy to dominate due to the raised driving position, user-friendly controls and modular seats that can assume up to 32 different positions (including an unusual 'chaise longue' position).
    The Lancia Musa is generosity in its engineering products: high-performing engines designed for an easy, relaxing drive. Two diesel Multijet units: the 100 bhp 1.9 unit is well-rounded and flexible, ideal under any situation and the 70 bhp 1.3 unit is ideal for driving around town when fitted with the Dolce Far Niente gearbox. For people who cover a smaller mileage, a lively 95 bhp 1.4 Fire petrol unit is available. The same generosity is evident in the broad and diverse standard equipment list (the Platino specification includes a 'GranLuce' roof, leather interiors, radio-CD and alloy wheels) and the surfaces included in the exclusive Parure Lancia, package that extends the contractual warranty to the fifth year after the sales date or a maximum of 120,000 km.
    Travelling in the Lancia Musa is a warm, reassuring and satisfying experience that reinforces the pleasure of living a life full of good taste and well-being.
    The name 'Musa' is in keeping with this idea: a classical name that conjures up an idea of art and creativity. The choice of lettering also has a strong link with the car: the design of the letter 'M' is reminiscent of a chaise longue, the very symbol of comfort and relaxation.
    By applying the organic method of advertising that was used with such success on the Ypsilon, Lancia will advertise the Musa by linking it to big names throughout areas where Italian hospitality is a by-word. For example, a miniguide ('Bella Dentro') will be produced on the cities of art: public and private places, works of art and local restaurants, tourist attractions and flavours.
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    Lancia Musa

    Guests, not passengers

    The Lancia Musa brings the secrets of an Italian welcome to the world of the motor car: it receives its guests with good taste, warmth and generosity. Its shape and features contrive to recreate a typically Italian atmosphere, a magical mix of elegance, informality, effortless attentiveness, luxury and naturalness that puts everyone instantly at ease.
    The Lancia Musa was never intended to fit into any specific category. It looks like a mini but its extra centimetres create a sensation of ease and airiness. It offers all the features and comfort of a higher-category car yet does not occupy the physical (and mental) space of a flagship. It is modular in design but built for people who love the physical pleasure of conviviality more than the intangible rigour of modular space management.
    The car's very short development time means the Lancia Musa is able to pre-empt the trends of tomorrow as well as the fashions of today. The car is intuitively in line with the ground swell of contemporary taste. Showy luxury cars have had their day and the Lancia Musa, though evidently opulent, eschews pointless ostentation. Rampant consumerism has given way to considered choice and the Lancia Musa, though a sophisticated product, also offers a specific rational appeal. People are again looking for product substance when they make big purchases and the Lancia Musa offers all the value a customer could want at a balanced cost.
    All this - intelligent luxury, content and balance - brings the Lancia Musa closer to the movers and shakers of our generation: the people who make and shape our world today.
    The Lancia Musa is immediately outstanding for its up-to-date finely wrought design that is in keeping with the unmistakable Lancia style of recent years. Yet it saves the very best of itself for its guests: its interior is exceptionally sophisticated and comfortable and offers a wealth of colours and top-quality materials. On the road, it offers a reassuring sensation of control and safety with an extra touch of brio that makes it satisfying to drive over any route, even around town.
    The Lancia Musa is the epitome of good taste in its sophisticated, harmonious shapes, its warm colour combined with elegance, in its top-quality details (such as its grille and two-tone rims) and exquisite materials (such as leather combined with microfibre). It is the right size for use around town and for longer trips: the vehicle measures just under four metres in length, 1.70 metres in width and 1.66 metres in height and is bound to become the new benchmark in this particular compact car sector.
    The Lancia Musa is warmth in the sensations it offers its guests: the lightness of its transparent GranLuce roof and the airiness of the interior environment, the pleasing sensations offered by its surfaces and the wraparound comfort of its ergonomic seats. A dual zone climate control system and Bose Sound System ® (typical Lancia features) make particularly satisfying use of a space that is easy to dominate due to the raised driving position, user friendly controls and modular seats that can assume up to 32 different positions (including an unusual 'chaise longue' position).
    The Lancia Musa is generous in its engineering products: high-performing engines designed for an easy, relaxing drive. Two diesel Multijet units: the 100 bhp 1.9 unit is well-rounded and flexible, ideal in any situation and the 70 bhp 1.3 unit is ideal for driving around town when fitted with the Dolce Far Niente gearbox. For people who cover a smaller mileage, a lively 95 bhp 1.4 Fire petrol unit is available. The same generosity is evident in the broad and diverse standard equipment list (the Platino specification includes a GranLuce roof, leather interiors, automatic climate control, radio-CD and alloy wheels) and the surfaces included in the exclusive Parure Lancia package that extends the contractual warranty to the fifth year after the sales date or a maximum of 120,000 km. Travelling in the Lancia Musa is a warm, reassuring and satisfying experience that reinforces the pleasure of living a life full of good taste and well-being.
    The name 'Musa' is in keeping with this idea: a classical name that conjures up an idea of art and creativity. The choice of lettering also has a strong link with the car: the design of the letter 'M' is reminiscent of a chaise longue, the very symbol of comfort and relaxation.
    By applying the organic method of advertising that was used with such success on the Ypsilon, Lancia will advertise the Musa by linking it to big names throughout areas where Italian hospitality is a by-word. For example, a miniguide ('Bella Dentro') will be produced on the cities of art: public and private places, works of art and local restaurants, tourist attractions and flavours.


    The new advertising campaign based on deductive reasoning

    The Lancia Musa is all about an Italian welcome. Hospitality, warmth, a new way of understanding the car that transcends concepts of 'driving' and 'passengers' to become a total experience that is rich and rewarding. The Lancia Musa welcomes its guests with a new, superior quality of life on board and allows them to discover, explore, experience and savour things that normally evade them. The Lancia Musa amplifies sensory perception. When seen from inside a Lancia Musa, everything we see every day when we drive acquires new value. We are shown a brand new side of things and the sensations we feel when we are aboard the new model are also different.
    This was the conceptual starting point for an original and multifaceted advertising campaign. The TV and cinema campaign divides into two stages: during the first stage, an absolutely thrilling film unveils the philosophy of the Musa, the car that sets out to change an automotive product into a brand with its own distinctive values. This creative process was developed through deductive reasoning:

    'When I live, I discover.
    When I discover, I am born.
    When I am born I see, I hear, I touch.
    When I touch, I feel.
    When I feel, I imagine.
    When I imagine, I travel.
    When I travel, I drive.
    When I drive, I am.'

    In the film, we watch the city unfold on the other side of the car window through the eyes of the girl who is driving. Though the city is absolutely normal, we discover details, images and moments of pure visual and emotional poetry. Things appear to us that normally escape us. A bag dancing in the wind. A beam of sunlight through the trees. The play of water from an ordinary garden sprinkler, people's small surprising gestures. Nothing unreal or contrived: when you drive the Musa you discover the extraordinary magic that is hidden inside the simplest things. You perceive it, see it, live it and are part of it.
    The launch video is followed by two films that describe the features of the car, but again this is not done in a roundabout or artificial way in a clumsy attempt to put over our message. It is done by simply revealing the beauty in the mundane: the tension of a group of cyclists training, the determination of a girl running, the futuristic speed of a high-speed train symbolise the Multijet engine. And for the Sky Window sunroof, an upside-down journey shows us at last the extraordinary world of images that unfolds in the sky above us every day.
    The film treatment, photography and direction are all to cinematographic standards and the end result is a different visual language that is unique to the Musa. No less important is the decision to shoot the film in Italy but to steer clear of stereotyped locations in order to convey the Italian values intrinsic in the Musa's hospitality and bred into Lancia's genes.
    In the same way, the press adverts are meticulous and innovative graphic creations that put over the same simple, poetic message by using a set of subjects to illustrate the concept 'When I drive, I am' and convey the same sensations as the film. In the press adverts too, the aim of the creative task was to build a Musa brand to break through the conventional boundaries of car industry advertising, just as the Lancia Musa succeeds in doing within its own category: by creating a category of its own.


    The Lancia Musa is the Italian alternative

    In the European panorama of contemporary compact cars, the Lancia Musa represents the Italian alternative based on good taste, warmth and generosity. The vehicle embodies typical brand values with style and elegance: sophisticated design, top-class finish and a wealth of content.
    The Musa finds its ideal position between the Ypsilon and the Phedra in the Lancia range. The three vehicles share a common stylistic layout and also a leaning toward unconventional architecture and a contemporary take on the Lancia character.
    The same distinctive exterior features (the large chrome-plated shield, triangular bonnet and characteristic tail-lights) are also to be found in the Lancia flagship and the medium-sized Lybra saloon and station wagon, together with the unmistakable Lancia selection of colours and trim.


    Good Taste

    Lancia Musa good taste is much more than a mere aesthetic concept: it is a way of experiencing the car that weds harmony and form with attention to every slightest detail. The elegance is also a result of astute choice of furnishing trim and colours. The key to the Musa's charm is warm simplicity: generous and attentive to its guests, the new Lancia welcomes everyone like a perfect host.
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    Can't see the first 3 pictures..

    thks for the others
    "Religious belief is the “path of least resistance”, says Boyer, while disbelief requires effort."

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    Elegant and well-balanced forms, top quality details

    From a design viewpoint, the Lancia Musa continues the work of reinterpreting and renewing the brand tradition developed by the Lancia Style Centre from the Dialogos concept car. All the features that typify the latest brand vehicles are present: strong, consistent family feeling, stylish retro suggestions of classic Lancia motifs, yet all combined with an up-to-the-minute reading of car styling trends in premium segments.
    The Lancia Musa offers unique, harmonious good looks with all the lines converging on the front to create an effect of great dynamism. The front end is strong and opulent with a top-quality grille embedded between tapering headlights. The chrome-plated friezes converge on the central logo, situated, as always, high up in the centre. The front bumper is a horizontal feature that blends in perfectly with the rest of the car.
    The rear end also displays consistency and harmony. The generous tailgate is enclosed between upright tail-lights. The play of light on chrome-plated parts reflects the same appealing language as the front.
    The side surface is extremely elegant and uncluttered. Two profiles run parallel to the waistline to create a faceted effect that accentuates the car's dynamism. The lower profile is underscored and embellished by a mirror-finished moulding. The rounded lines and lack of sharp edges emphasise the welcoming, protective aspect of the passenger compartment, a shell that promises great safety and the greatest comfort packed into small dimensions: the car measures just under four metres in length, 1.70 in width, 1.66 in height and offers a wheelbase of 2.51 metres.
    The balance between the body and extensive glazed areas is the key to a well-lit, relaxing environment. The Musa's passengers will enjoy perfect continuity of vision in all circumstances through the windscreen, side windows and rear window.


    Warm, sophisticated colours

    A good colour match is essential to the style of a great garment. In the same way, colour options form an integral part of the Lancia Musa's design and make a decisive contribution to defining its personality.
    This warm, sociable car that makes such a virtue of its welcoming, convivial atmosphere would not be comfortable in sombre or aggressive shades. Black and grey are therefore banned from the Musa's palette of colours. In full accordance with the best Lancia tradition, our stylists picked out contrasting colour matches based on warm shades (such as dark brown, reminiscent of fine woods such as Wenghe) and delicate shades (such as Ivory or Magnesium, reminiscent of a stylish sofa or armchair).
    In the Lancia Musa, the interior/exterior relationship is enhanced by the presence (as standard on the Platino specification) of an exclusive 'GranLuce' glass sunroof. This solution means that the inside and outside are treated as part of a single environment or, if you prefer, as a lounge with adjoining terrace. All the colour combinations have been chosen with care to create sophisticated and original solutions.
    This car sees the introduction of two exterior shades that are completely new to the Lancia range and created by the Lancia Style Centre to express the values of the Musa project to the full: the shades 'Vasari Pearl' and 'Peyrano Chocolate'. The name of Peyrano is intended as homage to a true artist of Italian hospitality and gastronomy.


    Top-quality materials

    Inside the car, as much thought has gone into the materials as the colours: hence the use of high-tech glass, top-quality leather and soft microfibres.
    The interior lines and shapes are enhanced by metallic details that emphasise the new exterior colour shades. The facia is covered with a soft material that is pleasant to the touch. On the one hand, Lancia reaffirms its tradition of hand-crafted interiors while these new, original material and colour matches emphasise yet again how much elegant colour matches are now a distinctive part of its products.


    Warmth

    When one thinks of an Italian welcome, one thinks of heat and naturalness, friendly people and faces. Lancia set out to recreate this Mediterranean approach to the world by turning the Musa into a 'room with a view'. Everything on the new model has been developed to give the driver and passengers the sensation of being guests in an environment that offers comfort, safety and the protection of a veritable house on wheels.

    The 'GranLuce' roof: a room with a view

    The Lancia Musa is a sunny car: the windows are huge and the car also comes with a 'GranLuce' panoramic sunroof consisting of two glass panels (one of which opens) and two sun blinds that run independently towards the rear of the car. When both blinds are open, the transparent surface area extends to 70% of the roof.
    The latest-generation device is extremely quick to operate: the front glass panel opening control acts in just seven seconds. And more: it gives you a changing relationship with the environment. The choice is not simply between a closed passenger compartment or an open roof: you can also keep your passengers perfectly protected but also flood the car with light through its window on the sky. Or you could decide to open the front panel to an intermediate setting that runs on aluminium guide rails. Simply release the key to stop the movement at the required position.
    The 'GranLuce' roof comes with a safety system that reverses the movement of the glass if it encounters an obstacle.

    Mastery of space

    The Lancia Musa is a car where you can experience relaxing moments and travel in comfort. Its environment is created to accommodate its guests in the best possible manner: discover it for yourself by getting into the car, making yourself comfortable, adjusting the seats and opening or closing the 'GranLuce' roof.
    The Musa is a response to the need for space in a population that has grown in height and sophistication: the passenger compartment coefficient is 99.5%. In the front seats, the ideal layout is within the range of people of all shapes and sizes: from 1.50 to approximately 2 metres. Even if the driver is very tall, an equally tall passenger seated in the back will enjoy a good level of comfort. The shoulder room is excellent at the front (1402 mm) and also at the back (1365 mm).
    The sliding rear seats ensure that passenger compartment size can be extended to 390 litres. The overall interior volume is one of the best in its segment in absolute terms and also in relation to ground clearance.
    These dry facts and figures are all very well, but the car's human, welcoming side is much more important to Lancia. The airy environment creates a new dimension of experiencing the car, i.e. on-board well-being in the widest sense of the word. The multi-purpose vehicle offers you plenty of space but above all space exactly where it is needed. You, the customer, are free to organise this space and adopt one of the 32 available configurations.

    Mastery of the road

    The Lancia Musa has been designed and built with a view to motorists' desires and new mobility needs. The driver's position is extremely up-to-date: the high seating plane allows mastery of the road, a sensation accentuated by the oceans of glass. The gear lever is located in the middle of the facia, the steering wheel is adjustable for height and depth, the driver's seat is equipped with a seat lift device. Having the instruments and controls in the centre of the facia makes them easier to read because the driver is an optimal distance away from the extremely linear messages and graphics. All the instruments (analogue) are backlit with an orange light for faster focusing when you move your eyes from the dark to the dashboard.
    The ergonomic driving position allows an excellent quality of dynamic response. The Lancia Musa's suspension has been designed to ensure control and comfort at the same time: the front system is a MacPherson configuration while the rear suspension features interconnected wheels with a torsion beam. A combination of both layouts adopted offers handling standards comparable with higher category cars.
    The sensation of on-board protection is not simply the psychological effect of the attention to detail, elegance and domestic familiarity of the furnishings: it is also the result of an objective factor, i.e. the fact that the vehicles meet specific safety criteria.
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    Mastery of climate

    Passenger compartment climate is one of the main comfort factors during a trip and also important for preventive safety: temperature, humidity and ventilation affect a driver's well-being and level of alertness. For this reason, the Lancia Musa comes with a sophisticated climate control system that automatically controls temperature, air flow, split air distribution to driver and passenger, compressor activation and recirculation by means of an electronic control unit. This dual zone climate control system can offer different temperatures at the left and right of the passenger compartment.
    The Lancia Musa also implements an equivalent temperature climate control strategy. The system uses input from various sensors to assess the sensation of thermal well-being experienced by the passenger in relation to the set temperature. The result is a constant climate, even with significant changes in external conditions.
    Customers can alter the interior temperature gradually, half a degree at a time, to achieve outstanding personal climatic comfort. The knob allows the temperature to be adjusted to 16°C, with a maximum temperature difference between left and right of 7°C. The system is fully automatic but manual controls always take precedence over the automatic mechanism and the system can also be turned off altogether.
    The 'bi-zone' air conditioner includes a device for assessing air quality: the Quality System (AQS). When you drive through areas with high smog levels, the system automatically turns on the recirculation function and prevents external air from entering the vehicles.

    All the emotions of a Bose® Sound System

    You would not feel fully welcome if you could not listen to music. On board the Lancia Musa, the Bose® Sound System makes you relive the emotions of a concert hall with a sound that enfolds all the car's occupants.
    The system was created by the US Hi-Fi leader Bose and offers realistic playing quality with crystal clear high notes and full, rich bass notes. The incredible sense of depth experienced by passengers is a result of sophisticated acoustic planning that led to the car passenger compartment and sound system being designed in tandem.
    The Bose® Hi-Fi Sound System also includes an audio power amplifier with 6 independent channels. An equalisation circuit also ensures an excellent automatic electronic balance of all output frequencies, great stability and clarity of tone throughout the audio range. 7 speakers are built into the car: two 165mm broadband speakers with 50mm tweeters in the front doors, two 150mm mid-woofers on the rear sides, a 130mm diameter dual coil bass-reflex sub-woofer at the rear plus two tweeters in the front pillars.
    Together with the Bose® Sound System, the Lancia Musa offers another two sound systems that are built in to the dashboard design. As an alternative to the Bose® system, both can offer six speakers and a power output of 4x30 Watt. They are equipped with RDS (Radio Data System) and a TA (traffic announcement) function. They differ in the type of player offered: the first will only play CDs while the second will also play MP3 files.
    All the sound systems are equipped with a device that automatically adjusts the volume on the basis of car speed and can be connected to the handsfree set of the GSM phone. The system is protected against theft by a communication link with the electronic unit that manages the electrical system (body computer). When the car is turned on, the body computer reads the radio code and activates it only if the numerical sequence is correct. Theft is pointless because the set is unusable on another car.
    The customer can also install a CD-changer that takes up to 10 discs on the Lancia Musa. This may be operated using steering wheel controls.


    Generosity

    A perfect host always treats his guests with generosity. It is the one essential rule of good hospitality: never let your guests want for anything. The Lancia Musa always offers something extra that you would not expect. Beginning with the engines that come in a range designed to allow any driving style to express itself and continuing with great product features that make the Musa the most comprehensive and well-balanced car in its category. Its great Italian personality is also enhanced by the 'Dolce Far Niente' automatic gearbox that was first introduced on the Ypsilon and also the 'Dolce Far Poco' pack, a brand new Lancia product introduced on the Musa.

    Generous engines, comfortable gearboxes

    Three engines and two types of gearboxes designed to give customers exactly what they need on the Lancia Musa. Sturdy, flexible power units with excellent performance and low emission levels (all are in line with stage 4 EEC emission limits), but also limited maintenance requirements and low running costs. Beginning with the 1.4 16v petrol Fire unit that is the descendent of a family that has spawned more than 12 million offspring throughout the world. And above all, power units that adopt top-level innovative engineering such as the two multiple injection Common Rail turbo-diesel units that, under the name of 'Multijet', have taken the market by storm as the main new automotive engineering advance of recent years.
    The Musa combines these gems of automotive engineering with two five-speed manual gearboxes and the Dolce Far Niente (D.F.N.) gearbox, a robotised device that can operate in sequential and also automatic mode.
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    70 bhp 1.3 Multijet 16v

    The new Lancia Musa is fitted with the 1.3 Multijet 16v, the smallest and most advanced of the multiple injection Rail diesel engines that can be combined with the Dolce Far Niente (D.F.N.) robotised manual gearbox. The 1.3 Multijet 16v is a 1251 cc 4 cylinder in line power unit with a bore of just 69.6 mm and a 82 mm 'long' stroke. The four valves per cylinder are driven directly by a twin overhead camshaft. Maximum power output is 51 kW at 4000 rpm (70 bhp) and the torque delivered is 180 Nm at just 1750 rpm.
    The 1.3 Multijet 16v is a true masterpiece of miniaturised technology: when clad with all its accessories, it weighs in at just 130 kg. Its size is small at less than 50 centimetres in length and 65 in height. The component layout has been designed to ensure it takes up the smallest possible space. Yet it guarantees the same advantages as bigger engines because it has not been reduced but miniaturised.
    The power unit has thus been built to ensure the greatest rationalism, efficiency and reliability and is the smallest Common Rail four-cylinder diesel on the market. The only one able to enclose no fewer than six normal-sized components into a space of less than 70 millimetres: four valves, one injector and one glow plug.
    The new engine also adds another record to this major feat of miniaturisation: it is the most powerful. Despite a truly miniscule cylinder capacity of 1248 cc, the pocket Multijet comes out top when compared with all the small diesels with fixed geometry turbines currently present on the market. Even the most vaunted. Suffice it to say that it offers the best specific performance of any diesel engine with 800 to 1500 cc of cylinder capacity. Power output of 41 kW/l and torque of 144 Nm/l.
    This compact, technologically sophisticated new engine also offers outstanding efficiency and is practically guaranteed for life. The 1.3 Multijet 16v is designed to last for 250,000 km instead of the usual 150,000. During this long lifetime, it does not require any maintenance to mechanical parts (and the fan belt need not be changed religiously at 80,000 km). And more: the oil change intervals have been extended from 20 to 30,000 km (the 1.3 Multijet 16v uses low viscosity oil. It is therefore thrifty with fuel and also respectful of the environment). And more. The 1.3 Multijet 16v is environmentally friendly and already meets Euro 4 emission limits. It is also one of the very few engines in the world that has been able to achieve this result without the need for a sophisticated exhaust post-treatment device such as a particulate trap. Altogether an intrinsically clean car: the particulate emission level (responsible for dust and fine dust) is even lower than that established by the forthcoming Euro 4 standard.
    Last but not least, the performance figures for a Lancia Musa equipped with the 1.3 Multijet are outstanding: top speed is 159 km/h while the car takes just 15.4 seconds to speed from 0 to 100 km/h and 36.6 seconds to cover a kilometre from a standing start. The fuel consumption figures are also amongst the best in the segment: 6.2 l/100 km over an urban cycle, 4.5 l/100 km for an extra-urban cycle and 5.1 l/100 km over mixed routes.
    The 1.3 Multijet 16v therefore represents a true technological leap that translates into a reduction in fuel consumption and emissions for the customer. All this comes with:
    • lower noise levels (due to the multipoint ignition);
    • improved comfort (fewer alternating masses means less vibration);
    • smooth, gentle drive due to outstanding torque progression (in turn guaranteed by the possibility of greater control of combustion, moment by moment);
    • the flexibility and prompt responses of a diesel engine that resembles petrol engines more and more due to its wide rpm range (e.g. you no longer feel the fuel cut-off at just over 4000 rpm);
    • environmentally-friendly features that allow this engine to improve on the greenest feature of a diesel (fuel consumption) by minimising its main defect (particulate emissions).

    100 bhp 1.9 Multijet

    This is a 1.9 Multijet (multiple injection Common Rail) unit with 4 cylinders in line, bore of 82 millimetres and stroke of 90.4 mm. The two valves per cylinder are driven directly by an overhead camshaft.
    For example, the Common Rail system used on the 100 bhp 1.9 Multijet unit includes two new strategies for automatically calibrating and balancing the diesel injected to lower noise levels and reduce vibration. The combustion chamber has also been optimised to improve thermodynamic efficiency by reducing the compression ratio to 18:1.
    The power units are turbocharged via a fixed geometry turbocharger with an electronically-controlled wastegate that helps improve power delivery by allowing very high torque delivery even at low rpms. Suffice it to say that 90% of maximum torque is available between 1750 and 3250 rpm. These data translate into great driving satisfaction and truly inspiring performance.
    The 1.9 Multijet offers very low noise levels when the engine is heating up, excellent power (100 bhp at 4000 rpm) combined with generous torque (26.4 kgm at 1750 rpm). A Lancia Musa with this engine exceeds a top speed of 179 km/h, accelerates from 0 to 100 km/h in 11.5 seconds and covers one kilometre from a standing start in 33.0 seconds. Despite these searing performance figures, fuel consumption is low: 7.0 l/100 km over an urban cycle, 4.7 l/100 km for an extra-urban cycle and 5.5 l/100 km over mixed routes.
    Like the 1.3 Multijet, the 1.9 Multijet belongs to the second-generation Common Rail family. Its basic principles are the same as on the original Common Rail units: high injection pressure and electronic injector control. But one extra feature has been added: during each engine cycle, the number of injections is increased. In this way, the same amount of diesel is burnt inside the cylinder but in several portions to achieve smoother, more complete combustion. The secret of the Multijet is enclosed in the control unit responsible for opening and closing the injectors to ensure that a set of injections can be performed very close to one another if necessary.
    This unit offers three main advantages over first generation Common Rail engines: lower running noise, reduced emissions and increased performance levels.

    95 bhp 1.4 16v Fire

    This is the latest edition to the Fire range. It is a 4 cylinder in-line unit with a cylinder capacity of 1368 cc, bore of 72 millimetres and stroke of 84 mm. The four valves per cylinder are driven directly by a twin overhead camshaft.
    The power unit was developed with particular attention to performance and fuel consumption, an area where the Lancia Musa excels in its category. This is due to the fact that the volumetric efficiency has been optimised throughout the service range due to painstaking fluid dynamic development studies on the entire intake and timing system. The result is a power output of 70 kW (95 bhp) at 5800 rpm and a maximum torque of 13.0 kgm at 4500 rpm. A Lancia Musa with this engine exceeds a top speed of 175 km/h, accelerates from 0 to 100 km/h in 11.5 seconds and covers one kilometre from a standing start in 33.0 seconds. The fuel consumption figures are amongst the best in the segment: 8.5 l/100 km over an urban cycle, 5.5 l/100 km over an extraurban cycle and 6.6 l/100 km over a mixed cycle.
    In other words, a vigorous yet frugal engine. This performance is enhanced by a drive by wire electronic throttle control system. The system also guarantees maximum integration with all the other devices such as ESP and Cruise Control.
    The 1.4 16v Fire unit offers outstanding torque levels at low speeds that allow fuel consumption to be minimised. The emission levels are in line with the forthcoming Euro 4 standard: this has been achieved by means of a catalytic converter positioned in the engine compartment that reaches high temperatures in very short times and can thus reduce emissions even while the power unit is warming up. To minimise the environmental effect, the new engine is also equipped with a returnless fuel system that eliminates fuel recirculation within the tank and thus reduces vapour formation.
    High-performing, thrifty and clean: the 95 bhp 1.4 16v Fire unit backs these qualities with outstanding acoustic comfort. Firstly, a barycentric power unit mounting system has been adopted to achieve reaction forces with zero offset and thus minimise the transfer of engine vibrations to the body.
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    'Dolce Far Niente' gearbox

    Like the Ypsilon, the Lancia Musa is also fitted with the D.F.N., a sophisticated robotised gearbox that allows automatic control of transmission. Available on 1.4 16v and 1.3 Multijet 16v engines, the D.F.N. is a new robotised sequential manual gearbox that is highly convenient in town traffic (due to its automatic mode) once you have experienced all the satisfaction of a sporty, dynamic drive on the manual setting. Hence Lancia's whimsical reinterpretation of the technical name D.F.N. System as the acronym D.F.N. (Dolce Far Niente).
    On this, a hydraulic servo device automates the clutch controls and gear lever to retain all the attributes of a dry clutch and manual gearbox (weight, strength and reliability, low energy consumption).
    Two operating modes are available: semiautomatic (manual) and automatic.
    The first is more similar to manual operation and allows you to change gear using a joystick on the tunnel. Because no clutch pedal is present, the device is controlled simply by moving the lever: forward to change up (towards the + symbol), back to change down (toward the - symbol). A simple push is sufficient to ensure the transmission makes a fast, accurate gear change.
    The second mode offers two settings: Normal and Economy. The Normal strategy offers outstanding driving comfort to assure scintillating gearshifts in all conditions. The Economy strategy is used when you wish to reduce fuel consumption while still maintaining top level handling and driving comfort. With both options, the system stretches to a higher ratio once the rpm level has been reached, when the engine delivers maximum torque or power. In automatic mode, the system recognises the road gradient (by means of a software algorithm) and modifies the gear shift point to ensure the best possible compromise between the driver's needs, ground conditions and vehicle situation (speed and engine rpm) at all times.
    Yet the D.F.N. offers one advantage over conventional manual and automatic gearboxes: it can interpret the driver's demands and adapt to his driving style. To do this, it examines pedal position maps and engine rpm (interpreted as power requests). To ensure safety and prevent undesirable gearshifts, it puts the car in neutral if the door is open while the engine is still running. Lastly, the D.F.N. System device also activates warning lights and buzzers to notify the driver of emergency situations or manoeuvres that are not permitted and could damage the engine or gearbox.
    With the D.F.N. gearbox in automatic mode, its robotised electronic management system allows the gears to be changed at the time of maximum engine performance. This makes it possible to exploit all the power and torque of the 1.4 16v and 1.3 Multijet engines and achieve a distinct improvement in acceleration over a manual gearbox. In automatic mode with the Economy key engaged, the Lancia Musa consumes less fuel than a manual gearbox. With the 1.3 Multijet engine, fuel consumption over a combined cycle is 4.5 l/100 km compared to 4.6 l/100 km obtained with a manual gearbox. With the 1.4 16v engine, the result is 6.4 l/100 km as opposed to 6.6 l/100 km.
    The engineers therefore succeeded in imposing a set of gear shift settings that reduce fuel consumption without reducing performance and thus driving satisfaction. Last but not least, these hi-tech features are offered at a price significantly lower than that of a conventional automatic transmission.

    Nav Plus CONNECT system

    The Lancia Musa may be equipped as an option with CONNECT Nav Plus, a sophisticated cutting-edge infotelematic system that includes a satellite navigation system radio, CD player, dual-band GSM handsfree phone, voice commands and bCONNECT services.
    The device is located in the centre of the facia and is equipped with a 6.5 inch TFT transflective colour screen (active matrix) that allows the driver to follow easy instructions for the set route on the display (and also voice commands).
    This system is a telematic product that makes cutting-edge technology available to drivers and ensures in-car living is even more comfortable and easy while you are en route for your destination: due to the GPS/GSM network and the miracles of satellite communication, customers can simply press the green key to speak in hands-free mode to an operator; nothing less than a personal assistant ready to respond to their every need for information on traffic conditions on the motorways, ring-roads and main roads of Italy and Europe and points of interest. If necessary, they can also guarantee roadside assistance or send out mobile workshops to resolve problems on the spot.
    Drivers need not concern themselves about requesting constant updates on road conditions because the Follow Me function means that the bCONNECT operator updates them on any route changes via text or voice messages. And more. The bCONNECT system on the Lancia Musa also offers the Drive Me service that customers can use to request a destination of their choice (from a friend's address to a favourite restaurant). The bCONNECT operator will send the destination address to the navigation system and the customer can set the route easily by simply pressing the CONNECT key.
    All in complete safety and without distracting the driver from the road.
    The bCONNECT operator can also make bookings on behalf of the customer and also, for example, reserve an air ticket, an overnight stay in a hotel or a table for two in one of the many points of interest selected by prestigious international Partners.

    The 'Dolce Far Poco' pack

    The generosity of the 'Dolce Far Niente' approach is complemented by additional high-tech devices designed to help life on board. These include 'Dualdrive', the electric power steering system with City function, Cruise Control that maintains a set cruising speed, a rain sensor that turns on the windscreen wipers automatically at the first drop of rain, a dusk sensor that turns on the headlights as soon as you drive into a tunnel and a sensor to help with parking manoeuvres.
    These last four equipment items are offered, together with the dual zone climate control system, as a single options pack known as the 'Dolce Far Poco' pack put together for people who really want to avoid any effort during driving.

    Parure Lancia Warranty

    Customers who buy a Musa (or any other Lancia model for that matter) gain access to the 'Parure Lancia' Warranty. This exclusive module extends the contractual warranty to the fifth year after the sales date or up to 120,000 km, in combination with the roadside assistance service. The following are completely free if you break down: towing (even if you have an accident), mobile workshop (only in Italy), recovery of the car after repair, courtesy car, cash advance, sending out of spare parts, hotel expenses and passenger return.
    If customers decide to sell their car before the five year agreement is up, they have two options: first, they can save on the purchase of a new car (Fiat, Lancia or Alfa Romeo) by subtracting a refund for the unused portion of the Parure Lancia warranty package. Second, they can transfer all the benefits of the Parure Lancia warranty package to the new buyer until the expiry date or kilometre threshold. This makes the vehicle worth more at the time of sale.


    Equipment, options and colours

    The Lancia Musa offers an extensive and diverse range of engines and gearboxes that are bound to offer the right car for everyone. In Italy, and also abroad, the product range includes three engines (the 1.4 16v, the 70 bhp 1.3 16v Multijet and the 100 bhp 1.9 Multijet); 2 gearboxes (manual and D.F.N.); 2 specifications (Oro and Platino); 12 body-colours; 2 trim types in 4 colour combinations for the Oro specification (high-tech cloth) and 2 combinations on the Platino specification (leather and microfibre).
    Customers can also customise their car with devices and systems chosen from the Accessory range or from the list of exclusive options available for the range: the 'GranLuce' sunroof (standard on the Platino specification), sidebags, ESP, Cruise Control, dusk sensors, rain sensors, Bose® Sound System and CONNECT Nav Plus.
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    Lancia Musa #7
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    Lancia Musa #8
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    Lancia Musa #9
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    Lancia Musa #10
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    Why am I not excited with this new Lancia? I have no IDEA.
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  14. #14
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    Quote Originally Posted by McReis View Post
    Why am I not excited with this new Lancia? I have no IDEA.
    Very nice pun there, Hugo...

    That's how wrong Lancia has gone under Fiat ownership...
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    Bugger, Hugo beat me to it! :P It looks kinda wierd. A bit Ypsillion (correct me if I am wrong) at the front Fiat IDEA (which I'm guessing is basically what the car is) with a slightly more upmarket trimming in the interior...

    By the way, does anybody know the name of the Lancia from Herbie, where their doing the Monte Carlo rally (I think)?

    EDIT: Lancia do like their multi-tone paintjobs don't they...
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