From Top Gear


Please, please don't look

If you've had a bad day at work, rest assured there's at least one person having a worse day than you.

That person books advertising for Porsche and is, perhaps at this very moment, getting the dressing-down of his life.

For the sake of simplicity, let us call this person Sebastian. Sebastian works for Starcom Motive, an ad agency that works for an agency that works for Porsche. And Sebastian made a bad mistake this week.

He sent out an advert for the new Porsche Cayman S Sport to just about every big car magazine in the UK, for inclusion in their next issues.

A nice big advert, complete with a glossy picture and lots of lovely specifications. Sebastian was happy.

However, then Sebastian discovered that Porsche hadn't actually released the Cayman S Sport yet, and that they were rather annoyed that he'd sent out all the details on a not-yet-released car to the motoring press at large.

Apparently he tried to stop them from printing the magazines, even offering to pay for the entire print run to be destroyed, but it was too late. Porsche was angry. Sebastian was sad, and perhaps a little bit fired.

So this, then, is the Porsche Cayman S Sport. We may have found out about it through a slightly circuitous route, but it sounds rather tasty.

The 3.4-litre flat-six has been tuned up from 295bhp to 303bhp, and the car has been dropped by 10mm on its springs.

We're expecting 911 Carrera-troubling performance, but then again it will cost just shy of £50,000 - almost six grand more than the Cayman S.

We phoned up Starcom Motive and they said everything was fine, as Porsche is set to formally unveil the Cayman S Sport on August 4 anyway - Top Gear mag doesn't go on sale until the 7th.

They denied there were any problems with mags that went on sale earlier than that.

We've got a feeling Sebastian won't be buying one any time soon.