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Thread: Chevrolet Cruze Hatchback Concept

  1. #1
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    Chevrolet Cruze Hatchback Concept

    New hatchback is next chapter in Cruze success story

    -Hatchback show car to be unveiled at Paris Motor Show
    -New model will build on Cruze sedan's global appeal
    -Cruze hatchback cements Chevrolet's mainstream credentials in Europe
    -One of four Chevrolet premieres in Paris


    The story of the Chevrolet Cruze goes from strength to strength with the latest chapter heralding the launch of a new 5-door hatchback model, further evidence of Chevrolet's intention to bring value for money to all mainstream segments in Europe.

    A show car version of Chevrolet's compact contender will be seen for the first time at the Paris Motor Show, on September 30. It will be one of four world Chevrolet premieres at the show.

    With the introduction of the new Cruze hatchback, customers have an alternative body style to the traditional sedan and Chevrolet has raised the bar again with a vehicle that brings new levels of value against some of the more established competition.

    According to Wayne Brannon, president and managing director of Chevrolet Europe, the potential for meeting further customer demand is significant. "Cruze is turning out to be a real success story. We are selling it in 70 countries around the world and it has recently surpassed the Aveo as our top selling passenger car nameplate globally.

    "Hatchbacks play a critical role in many markets. The total compact segment in Europe represents around 4.8 million units which is over a quarter of the total market, with hatchbacks representing around 65% of that volume. We therefore expect to see increased business in a number of regions, while sending out a signal that Chevrolet is now a serious mainstream player in Europe."

    Since its launch in the spring 2009, the Cruze sedan has been warmly welcomed by markets all over the world, greeted as a step change for the brand with customers attracted to its coupe style, build quality, 5-star NCAP rating and driving dynamics. It was also elected the AUTOBEST car of 2010 by a jury of leading auto writers in Central and Eastern Europe.

    The Chevrolet Cruze is a car particularly well suited to European driver tastes, a fact borne out by sales success across many of markets. So far in 2010, Cruze tops the compact sedan sales charts in many of the larger European markets including Denmark, Germany, Switzerland, Italy, Spain, Portugal and the U.K., where it is exceeding forecasted sales.

    Outside of Europe, Cruze's sales momentum is equally evident. In China alone, Chevrolet has sold nearly 90,000 Cruze since the start of the year, while the sedan is also selling well in Russia, parts of South America, and in India and other emerging markets.

    Hatchback design
    With its attractive sweeping coupe roofline and short overhangs at both the front and rear, the new Cruze hatchback has the same dynamic 'stance' as the sedan and will be instantly recognizable. It will benefit too from the same taut body 'feel' on the road, being built using the new body-frame integral system (BFI) which is complemented by the final tuning to chassis components. The BFI system results in high levels of stability and solidity.

    Cargo capacity for the Cruze hatchback is close to 400 liters and will feature 60/40 split rear seating.
    Chevrolet's participation in the World Touring Car Championship with the Cruze is also currently paying great dividends. With four races left in the season, it currently leads both the drivers' and team championships while also showcasing the dynamic qualities of the car to great effect.

    The new Chevrolet Cruze 5-door hatchback will go on sale across Europe mid 2011 with prices announced nearer the launch date.
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  2. #2
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    This car SCREAMS for an Astra GTC-based coupe version. It's simply better than the regular Cruze's design in most ways.
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    Quote Originally Posted by Commodore GS/E View Post
    This car SCREAMS for an Astra GTC-based coupe version. It's simply better than the regular Cruze's design in most ways.
    Quote Originally Posted by GM's PR
    The Chevrolet Cruze is a car particularly well suited to European driver tastes, a fact borne out by sales success across many of markets. So far in 2010, Cruze tops the compact sedan sales charts in many of the larger European markets including Denmark, Germany, Switzerland, Italy, Spain, Portugal and the U.K., where it is exceeding forecasted sales.
    A shame they fail to mention no one buys small saloons in Europe.
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    I thought Spain especially was a haven for small weird looking sedans, Seat Cordoba et al?

    Still, this reminds me more of the Mitsubishi Lancer Sportback than anything.
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  5. #5
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    The Cordoba is dead.

    And altough it is true that in Southern Europe sedans are comparatively more popular, thish has changed quite a bit in the last 15 years. Not only hacthes are the dominant bodystyle, but Estates are starting to be quite popular as well, especially in premium guise.
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  6. #6
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    Cordoba is dead but it was popular, and the Altea was an horrible replacement (even more in the Toledo iteration). It must be said though that back in the days of the Cordoba, also Alfa 146, VW Vento/Bora/Jetta and even Renault Megane Classic were selling decently.

    Then they all went tits.

    I saw just one Cruze (not bad, from a reasonable distance), a maybe a few last gen Jettas over the years.

    Estates are indeed the new trend, in all segments. A guy who moved here in Modena recently bought his first car: VW Golf Estate, 1.6 TDI, DSG gearbox, 26k €.
    I thought...WTF?! Where is your Mini Cooper S, or Abarth something SS, Megane RS or... something less 70-years-old-ish?! He's like 25.
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    And if he wanted an estate car there's always the Fabia RS Combi.

    Which I rather like to be honest.
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  8. #8
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    Chevy Europe should offer a Cruze-based estate. The result is irrelevant, because there is no way it could be worse than the craptastic Nubira.
    FIXIE EVOLVED INTO SMALL MOTORBIKE! Now driving a Simson KR51 <3

    Dream ride: red 1971 Opel Commodore GS/E

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