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Thread: F1 in a can!

  1. #1
    Join Date
    Aug 2003
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    F1 in a can!

    In was digging through the Jordan Ford Website just today and i found out that eddy jordan is marketing his own drinks line...this may be oldnews but personally i think its kinf of funny


    The energy drinks market has grown at a massive rate over the last 5 years. EJ-10 is an exciting new and great tasting energy drink from the precision engineered world of Grand Prix motor racing, developed as a rehydrating energy drink for use by the Jordan F1 Team and their drivers.

    Driving at 200 miles per hour, one inch above the ground, for over 90 minutes tests endurance to the maximum EJ-10 is the ultimate driver’s drink – it boosts energy, performance and endurance.

    Caffeine and Taurine free

    EJ-10 is an isotonic energy drink, which delivers rapid rehydration and provides sustained energy in situations when you need it most. EJ-10 contains a number of key ingredients designed to help keep the body tuned for maximum performance.

    EJ-10 contains energy releasing B vitamins

    EJ-10 contains glucose, fructose and maltodextrin, which provide
    timed energy release in the short, medium and long term.
    The isotonic formula is designed to be in balance with your
    body’s own fluid.



    The ethos for the Jordan Formula One team and EJ-10 are the same:

    Fast living • Performance enhancing • Fun

    EJ-10 is available in distinctive 250ml cans using the
    Jordan team livery.

    Uses the mass market and worldwide appeal of Formula One and The Jordan F1 Team.

    EJ-10 is refreshment energy, sports energy and functional energy.

    EJ-10 should always be served chilled

    EJ-10 should be merchandised using selected items from the Display Kit range as shown below with
    posters sited around your venue.

    2 or more shelves of each fridge cooler filled with the EJ-10 cans.

    Maximise display during F1 weekends to guarantee sales.




    Technical Information

    24 cans per case
    16 cases per layer
    160 cases per pallet

    Case Dimensions:

    Length 324mm
    Width 218mm
    Height 138mm
    Weight 6.6 kgs

    Can bar code number: 5035609900081
    Case bar code number: 05060003665571


    Here the marketing info on the drinks...Also there is the V-10 version that has lime and vodka added...pictured is the the can and the v10 bottle and eddy jordan enjoying the ej10

    also here the info on the v10


    Over the last 12 months, the growth in premium packaged spirits has been phenomenal. V-10, with its striking Jordan branding and refreshing flavour offers a new opportunity in this expanding market, especially amongst male drinkers.

    V-10 is the great tasting party drink from Jordan Grand Prix, combining our energy drink EJ-10 with 2 shots of Vodka and a dash of lime.

    The ethos for the Jordan Formula One team and V-10 are the same:

    Fast living
    High performance
    Loads of fun
    V-10 is named after Jordan’s powerful V-10 engine and Eddie Jordan’s rock band. V-10 comes in a distinctive 275ml bottle in Jordan team livery. It is printed in eye-catching fluorescent colours, which glow in the dark under UV light, making it the only drink to be seen with.

    V-10 is 5.4% ABV
    V-10 should always be served chilled

    UK shipping now available - buy online now!

    ye gawds glow in the dark lettering
    Attached Images Attached Images

  2. #2
    Join Date
    Jan 2004
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    Its not a very good advertisement for the drink when the drivers who use it struggle to finish in the points

  3. #3
    Join Date
    May 2004
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    Oklahoma
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    764
    Just 1 question, how did you get the bar code numbers?

    I bought a energy drink at our local Wal-mart and in about 5 years....... well you pobably know where this is going
    eat cicada

  4. #4
    Join Date
    Aug 2003
    Location
    ACT,Canberra Australia
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    6,086
    The barcode was on the website itself....

    Well its a drink thats supposed to be for all drivers...and by reading the thing haveing no caffine or taurine in it makes it helthier for you...it also lends itself better to be mixed with alchaol

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