How does a company known for quality, ignore the facts before them? Failure, just as success, is a cascade of obvious and not so obvious events.
Toyota safety recalls were years in the making - USATODAY.com
How does a company known for quality, ignore the facts before them? Failure, just as success, is a cascade of obvious and not so obvious events.
Toyota safety recalls were years in the making - USATODAY.com
i think the word is hubris.
Honor. Courage. Commitment. Etcetera.
Fortunately for them a good reputation is as hard to get rid of as a bad one.
Big cities suck
"Not putting miles on your Ferrari is like not having sex with your girlfriend so she'll be more desirable to her next boyfriend." -Napolis
They hopefully ignored it as a way to kill off drivers who are too stupid to figure out to put the damn car into neutral if the throttle is tuck. Furthering the species.
Faster, faster, faster, until the thrill of speed overcomes the fear of death...
– Hunter Thompson
This has come up a bunch and does seem to be the obvious solution (if you have the time to do so, some of the fatalities didn't) but toyota seems to be suggesting turning the car off rather than shifting into neutral. It would seem to me that turing the car off would just result in locked steering, so is there some reason that they aren't making a bigger deal out of the neutral solution? Is there a lock stopping you from shifting into neutral on their autos or something?
Big cities suck
"Not putting miles on your Ferrari is like not having sex with your girlfriend so she'll be more desirable to her next boyfriend." -Napolis
Faster, faster, faster, until the thrill of speed overcomes the fear of death...
– Hunter Thompson
I'd say that a good reputation is easy to lose and bad one difficult, and the opposite for gaining them.
This apparently is quite big, first being located in the US and now it affects EDM cars as well.
We'll see how that turns out, but all of the millions (billions?) that it will cost Toyota aside, it could affect them badly in terms of sales and image.
Lack of charisma can be fatal.
Visca Catalunya!
And now this.
Toyota loses $21B in market share in one week, plans media blitz this week — Autoblog
Looks like Toyota is really in trouble.
Lack of charisma can be fatal.
Visca Catalunya!
Toyota is simply suffering at the hands of a decreasing automotive market.
I don't know about anyone else (other than G35coupe) but I get the feeling that this, while a massive recall indeed, is not just going to affect Toyota - Peugeot, for instance, have announced recalls on some of their vehicles with the similar assembly.
And furthermore, provided the process is handled with dignity, speed and quietly, I don't see the major issue.
<cough> www.charginmahlazer.tumblr.com </cough>
there will be a recall in holland for the C1 and the little Pug, but only for the petrol engined cars. It seems that the wise buyers will not be affected
"I find the whole business of religion profoundly interesting, but it does mystify me that otherwise intelligent people take it seriously." Douglas Adams
Lack of charisma can be fatal.
Visca Catalunya!
But thats the thing - the major auto press are covering it, for sure, but the mainstream media have it at a cursive side story. Toyota makes cars in Australia, and there will be serious issues if they don't inform customers, but there hasn't been a sensational news story beating it up.
If it's going to cause a stink it'll be the arrogants at Toyota US.
Or, indeed, the corporate "save-face" culture of Japan.
<cough> www.charginmahlazer.tumblr.com </cough>
What I have learnt from all these crisis---financial and auto crisis, is that smaller may sometimes be better. A smaller Toyota or a smaller Citigroup/Bank of America, may be a good thing for the corporations and the world economy.
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