
| DS Aero Sport Lounge |
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<< Prev Page 2 of 2 The strip of the dashboard and the back of the seats are clad with straw marquetry. This engineered material represents a perfect combination between luxury craftsmanship and the desire to work towards sustainability. Straw, a common and economical material, becomes a symbol of quality through the unique expertise of a Parisian craftsman. The large seats are adorned with satin cotton around high-density mousse technology that brings comfort to the fore. The surface is extremely smooth due to a very fine weave which gives it incomparable strength and softness. In the doors, a fabric technique of plaited three-material microfibre has multiple transparent strands within it, bringing ambient light into the cockpit. The unique plaiting, the sign of an incredible craftsman, combines art and technology. That most humble material, straw, has become a luxury component. Drawn from 17th Century techniques, this tradition takes a prominent place in decorative art courtesy of the Lison de Caunes atelier. Made bespoke for the cockpit of DS AERO SPORT LOUNGE, rye straw sparkles through its silky touch and shimmering reflections. The raw material is plentiful and natural. Grown and harvested the old-fashioned way in Burgundy, it is then dried and coloured before being split, stem by stem, according to an ancient technique in order to be glued on its flat side and flattened at the fold on its support. The natural silica varnish on the straw makes it heat resistant and waterproof. “DS AERO SPORT LOUNGE is a manifesto intended to illustrate the buzzword ‘sustainable’. It is a clear willingness to offer luxury while still thinking about our environmental footprint: the quality of sustainability. DS AERO SPORT LOUNGE illustrates the opening of a new era for the car. An amazing pathway is opening for us to transform new limitations into opportunities to make cars that are more and more charismatic. For this concept car, which is a prelude to our next creations, we have opted for solutions that are avant-garde and high technology in which the purely technical element is concealed for the benefit of the beauty. In the cockpit, we have chosen to work with unexpected materials, hand crafted with simple, pure lines, expressing a new kind of tranquillity.” Thierry Metroz, Design director DS Automobiles “DS Automobiles is in the position of challenger. The Brand enjoys a unique history and expertise to shake up the rules of the car industry. If we present a concept bearing a new bodywork shape and with an interior in materials as original as they are luxurious with a firm commitment, it’s because our projects in the field are already very advanced. Our growth shows that our customers are looking for this expertise and technology. It’s the reason DS Automobiles exists. Make a date over the coming months.” Béatrice Foucher, CEO DS Automobiles << Prev Page 2 of 2 |
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