Page 1 of 1 Mazda Motor Corporation revealed the all-new MX-5 to the world at a press conference held at the 75th Geneva International Motor Show (Salon International de l'Auto in Geneva). Updated, improved, and at long last unleashed, the all-new, third-generation Mazda MX-5 is the latest and most-advanced evolution of the world's best-selling lightweight sports car.
The MX-5 (known as the Roadster in Japan) debuted at the Chicago Auto Show in February 1989, and since then Mazda has relentlessly pursued the fun found in a lightweight, open sports car. The Japanese expression jinba ittai (meaning the oneness of motion, "rider and horse as one") best describes this evolved MX-5's "fun-to-drive" character. Development focused on creating a car that would be enjoyable in any driving situation-whether it is sports driving or just daily use. It was designed and engineered to achieve a dynamic balance between a powerful engine and a more lightweight, compact body. Page 1 of 1